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Product Director - Mobile Apps



Posted on Wednesday, May 15, 2024



SALARY: 27 000 - 37 000 PLN gross / monthly


The world as we know it is changing. Be a part of the AI revolution in education and shape the personalized learning experiences of tomorrow. Brainly, the world’s No. 1 app for homework help, is leading the AI adoption in education, and is now looking for a dynamic Lead Product Manager to propel the evolution of our mobile apps.

This role requires a visionary who can push boundaries in personalized learning, harnessing technology, including AI, to provide tailor-made educational experiences for hundreds of millions of students globally. You need to be a strategic thinker with a passion for education and technology, capable of discovering new frontiers in personalized learning, building a user experience that Learners truly love and having a real impact on the revenue stream.

Do you have a strong personal ownership and ability to inspire, motivate and influence people? Apply now and join Brainly's Team or read further for more information.


  • Transform the world of online education by developing products for hundreds of millions of students, parents, and teachers around the globe — your impact is immediate!

  • Lead a team of 25-30 mission-driven professionals, you will play a pivotal role in shaping the future of personalized learning on a global scale.

  • Work with a self-sustainable, cross-functional team that has full ownership of the process and product.

  • Contribute to a data-driven environment, experiment constantly, deliver fast and learn even faster.


Product Vision and Strategy:

  • Collaborate with executives to develop a clear vision for the app, focusing on personalized learning experiences.

  • Implement a long-term product strategy aligned with company goals and evolving global learner needs.

  • Stay updated on educational trends and tech advancements to keep our app at the forefront of personalized learning.

User-Centric Development:

  • Guide decision-making with great user and data instincts.

  • Enhance user experience and meet business goals by incorporating feedback and data analytics.

  • Work closely with design and engineering teams for intuitive, engaging, and personalized user experiences.

App Growth :

  • Develop and implement effective user acquisition strategies across various channels (organic, paid, partnerships) to drive app installs and user growth.

  • Design and execute retention strategies to increase user engagement, frequency, and lifetime value. Implement personalized messaging, notifications, and in-app features to keep users actively using the app.

  • Define key performance indicators (KPIs) related to app growth and engagement. Continuously monitor and analyze user behavior data to identify trends, opportunities, and areas for improvement.

  • Conduct A/B tests and experiments to optimize app features, messaging, and user flows. Use insights from experiments to refine growth strategies and tactics.

  • Market Research and Competitive Analysis: Stay informed about industry trends, competitor strategies, and market changes. Leverage market research findings to inform app growth strategies and product enhancements.

Cross-Functional Leadership:

  • Collaborate with engineering, design, and content teams to meet product goals.

  • Communicate effectively, advocating for the product’s vision and strategy.

Innovation and Experimentation:

  • Foster a culture of innovation and experimentation in personalized learning.

  • Scale new features based on user feedback and data-driven insights.

  • Balance innovative approaches with practical, scalable solutions.


  • 6+ years of product management and product development experience; working within a B2C internet or technology company is preferred

  • Experience in working on successful B2C mobile apps with a large user base

  • Proven track record of driving app usage through product-driven growth initiatives

  • Proven track record of successfully delivering projects and initiatives, including defining, planning, scheduling, and executing

  • Experience following the industry trends and adoption of the best practices

  • A strong understanding of the App Growth ecosystem and mechanics.

  • Excellent verbal and written communication skills in English

  • Strong analytical skills

  • Proven ability to work on cross-functional teams in a matrix organization

  • A strong understanding of user experience and design

  • High level of creativity and problem-solving skills

  • Excellent self-organization skills


  • We want to see you grow along with us – you will have 800$ per year for personal development, extra time for attending conferences and workshops, and unlimited access to an online learning platform (courses from Coursera, Udacity, Udemy, Harvard ManageMentor, Busuu, and many others!)

  • Health is important, which is why at Brainly, we fully cover private health & dental care packages for you and your family and provide you with a sport card (Multisport Plus

  • You will also get access to online individual psychological consultations with professionals in English, Polish & Ukrainian via the Mental Health Helpline

  • Your personal concierge AskHenry will support you in your daily duties, eg. planning your dream vacation

  • You can join internal communities and contribute to charity, diversity, equity and inclusion initiatives, take part in great internal events or represent Brainly at conferences or meet-ups

  • Be a part of Brainly’s success with our stock options.

By sending us your application you agree that Brainly sp. z o.o. will process your personal data to participate in this recruitment process. If you want to know more about how Brainly processes your personal data please click here.


Brainly is the #1 AI education tool in the world, with a vision to give every student in the world access to personalized learning, no matter their background or resources.

Brainly’s full-service AI Learning Companion™ is relied upon by more than 15 million daily users; students, parents and teachers for personalized, on-demand academic assistance. The platform provides world-class homework help, test prep and tutoring that is verified for accuracy and customized to each student based on their learning style.

Founded in 2009, Brainly operates in the US, Europe, Asia and Latin America, and is backed by Prosus, Point Nine Capital, General Catalyst, Runa Capital, Learn Capital and Kulczyk Investments.

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